World of Rubirosa


World of RUBIROSA.

RUBIROSA derives its inspiration from a gentleman whose name was well-established as a modern legend. This legendary gentleman, Porfirio Rubirosa (1909-1965), served as the ultimate muse for the world of RUBIROSA. Although RUBIROSA draws inspiration from the past, the designs are always made with the modern gentleman in mind.

The fascination with beautiful things – be it fashion or pleasure, personality or creativity – is at the forefront of everything the brand represents. Simply put, RUBIROSA stands for pure joie de vivre, a zest for life manifested from head to toe.



The Brand.

RUBIROSA is a high-quality sneakers brand from Switzerland with a passion for breathing traditional values and “Joie de Vivre” back into everyday life.


Sneakers Planting Trees


RUBIROSA is getting involved! The company has long been concerned about climate change and its effects and is aware that the production and transport routes of every pair of sneakers create CO2 emissions.

Rubirosa Nachhaltigkeit
Four Magazine

RUBIROSA in the media


This is where you can find the latest news about RUBIROSA.

About us


At RUBIROSA, our employees share the vision and values of our customers and our company. We believe in the idea that diligence, good craftsmanship, and joy form the basis for the finest work.

World of Rubirosa


Guillaume Hoarau In The SRF Sports Panorama

The football player, Guillaume Hoarau from La Réunion, who most recently won the football championship and cup with the Bernese Young Boys, also makes a very good impression as a studio guest. Take a look for yourself.   Perfectly dressed in a light suit, patterned shirt and matching sneakers by RUBIROSA. Hoarau wears the model


All partners are flagship stores


Our products are also available from selected partners near you. Best of all, thanks to our unique customer service department, you can purchase the entire RUBIROSA collection at any of our stores. You can find the exact location of the stores here.

World of Rubirosa


Communication via social media

Social Wall.

Don’t miss any new posts or news about RUBIROSA.